| Accounting
(COBA)
ACCT 6130-Accounting and Control - (3 hours)
This course provides an overview of financial and management accounting.
It illustrates how financial accounting information is generated,
analyzed, and used for external reporting purposes and how management
accounting information is used in management decision making.
Differences in accounting practices between and among nations
are also explored. Prerequisite: Graduate standing.
ACCT 7130-Seminar in Financial Accounting -
(3 hours)
A study of business combinations, consolidation of financial statements
of affiliated companies, multinational operations, foreign currency
transactions, translation of foreign currency financial statements,
reporting disaggregated information, and interim financial statements.
Prerequisite: Graduate standing.
ACCT 7131-Selected Topics in Accounting -
(3 hours)
This course is designed to offer students an opportunity to pursue
studies at a level or on topics not covered in existing graduate
courses. The scope and nature of the material is determined in
consultation with the faculty sponsor. Prerequisite: Graduate
standing and permission of director.
ACCT 7132-Theory of Accounting - (3 hours)
A study of historical and contemporary developments of accounting
theory, policy, and reporting procedures. The objectives of financial
reporting are reviewed within the conceptual framework of accounting
and the accounting standard setting process. Particular emphasis
is placed on financial accounting theory formulation and the application
of accounting theory to selected contemporary issues. Prerequisite:
Graduate standing.
ACCT 7230-Accounting for Executives - (3 hours)
A study of management accounting and control information. This
course shows how to make pricing and product mix decisions, how
to improve existing activities and processes, how to measure performance
in decentralized operating units, and how to align organizational
activities with long-term strategic objectives, both in a domestic
and international setting. Prerequisites: Graduate standing and
the completion of the MBA prerequisites.
ACCT 7330-Taxation of Corporations and Partnerships -
(3 hours)
A study of the laws involving the formation, operation, and liquidation
of corporations, S corporations, and partnerships. Prerequisite:
Graduate Standing.
ACCT 7331-Taxation of Estates, Gifts, and Trusts - (3
hours)
Covers transfers pursuant to estates and gifts as well as the
taxation of both simple and complex trusts and estates. Prerequisite:
Graduate standing.
ACCT 7332-Advanced Tax Planning and Research - (3 hours)
Advanced tax topics such as tax-free exchanges, including like-kind
exchanges, involuntary conversions, exchanges pursuant to corporate
reorganizations, mergers and acquisitions, as well as deferred
compensation. Prerequisite: ACCT 7330.
ACCT 7430-Seminar in Auditing - (3 hours)
Advanced topics in independent, internal, and governmental auditing.
Prerequisite: Graduate standing.
ACCT 7431-Auditing Practice 3-0-3
Practical and theoretical components are considered related to
auditing topics including auditing in the computer environment,
conducting auditing research, and report writing. Prerequisite:
ACCT 7430.
ACCT 7530-Seminar in Accounting Information Systems -
(3 hours)
Develops an understanding and appreciation for the design, analysis,
development and implementation of computer-based accounting information
systems with an emphasis on control and management issues of this
accounting function. Practical application will be examined through
computer projects and systems' cases. Prerequisite: Graduate standing.
ACCT 7730-Internship in Accounting - (3 hours)
A supervised work-study program of specified length in selected
business and accounting firms. Prerequisite: Graduate Standing
and permission of Director
ACCT 7899-Directed Study in Accounting
- (1-3 hours)
Designed for independent study and research in selected areas
of accounting under faculty supervision. Prerequisite: Graduate
standing and permission of instructor, director, and program advisor.
Business Administration (COBA)
BUSA 7030-Special Topics in Business - (3 hours)
A standard course developed for a special or newly emerging topic
that is in demand by MBA students. Lectures, group work, readings,
research, and writing are required as in any other advanced elective
course. Prerequisites: Cumulative graduate GPA of 3.0 or better,
completion of the MBA prerequisites, or permission of the Director
and instructor.
BUSA 7130-International Trade Management -
(3 hours)
This course presents fundamental considerations for managers of
international trade operations, providing students with the experience
of simulating the business of exporting. Prerequisites: Graduate
standing and the completion of the MBA prerequisites, or permission
of the COBA Director of Graduate Studies for non-MBA students.
BUSA 7314-Team Building - (3 hours)
This course is designed to teach essential skills for teamwork.
Prerequisites: Graduate Standing.
BUSA 7530-Global Business Strategy - (3 hours)
This course focuses on global strategic management and encourages
the analysis and development of business strategies within a global
environment. (Prerequisites: ACCT 7230 Accounting for Executives,
FINC 7231 Financial Problems, MGNT 7430 Management of Operations
for Competitive Advantage, and MKTG 7431 Strategic Marketing Management,
or permission of the COBA Director of Graduate Studies for non-MBA
students.
BUSA 7890-Individual Research - (1-3 hours)
A guided individual research project that provides the student
with an opportunity to explore a particular topic in-depth. Normally,
the course would culminate in a research report or case study.
Prerequisites: Graduate standing, completion of the MBA prerequisites,
and permission of the Director.
Computer Information Systems (COIT)
CISM 6130-Technology for Executives - (3 hours)
Examines the role of information technology (IT) in business and
how IT is used to solve business problems. Fundamental grounding
in key areas of IT (hardware, software, data resources, and networks)
is provided, with the emphasis on how IT affects an organization,
its employees and its competitive position. The challenges and
opportunities related to networked enterprises and global markets
are also explored. A variety of software tools are used to create
solutions to traditional business problems, with the focus on
the application of problem solving and critical thinking skills,
rather than the achievement of computer literacy.
CISM 7330-Information Technology Management
- (3 hours)
Designed to enable the manager to effectively utilize and manage
information technology in the applied business environment. The
course focuses on the managerial, not the technical aspects of
information management. No prior technical expertise is required.
Relevant readings and cases are used to apply the concepts and
techniques presented in the course. Prerequisites: Graduate standing
and the completion of the MBA prerequisites, or permission of
Director of COBA Graduate Studies for non-MBA students.
CISM 7331-Business Systems Analysis - (3 hours)
Introduces the fundamental principles of business systems analysis
and design. Students will learn to apply the tools and techniques
used by systems analysts to analyze business problems and design
information systems-based solutions to those problems. While classical,
structured tools for describing data flows, data structures and
input/output design will be presented, the emphasis will be on
the concepts and techniques of object-oriented systems analysis
and design. Prerequisites: Graduate standing and the completion
of the MBA prerequisites, or permission of Director of COBA Graduate
Studies for non-MBA students.
CISM 7332-Client/Server Computing - (3 hours)
Provides essentials of distributed data base, client/server computing.
Topics include distributed database design and implementation,
client based applications development accessing server based data
using fourth generation development tolls, distributed database
management and open systems implementation of organizational database
requirements. A 4GL tool will be used to support course projects
in a team environment. Prerequisites: Graduate standing and the
completion of the MBA prerequisites, or permission of Director
of COBA Graduate Studies for non-MBA students
CISM 7333-Electronic Commerce - (3 hours)
Provides an overview and detailed examination of electronic commerce
(EC). Students are exposed to various forms of electronic commerce
including electronic date interchange (EDI) and Internet/World
Wide Web applications. Particular emphasis is placed on the evolution
of EC, network infrastructure, security, and the impacts of EC
on business organizations and society. Student projects focus
on the detailed analysis/critical evaluation of Web based business
applications. Prerequisites: Graduate standing and the completion
of the MBA prerequisites, or permission of Director of COBA Graduate
Studies for non-MBA students.
CISM 7334-Information Technology Evaluation and Adoption
- (3 hours)
Provides a basis for evaluating information technology (IT) from
a managerial and entrepreneurial perspective. As technology continues
to advance at an almost incomprehensible rate, this course leads
the student to an understanding of how IT can be used for competitive
advantage in the firm. The student will understand how organizations
are transformed by information technology. Prerequisites: Graduate
standing and the completion of the MBA prerequisites, or permission
of Director of COBA Graduate Studies for non-MBA students.
Economics (COBA)
ECON 6230-Foundations of Economics - (3 hours)
This course is a study of the fundamental concepts and theories
of microeconomics and macroeconomics. Prerequisites: Graduate
standing.
Finance (COBA)
FINC 6230-Fundamentals of Corporate Finance
- (3 hours)
This course is a study of the fundamental concepts, theories,
tools of analysis and current problems of managerial finance in
business. (Prerequisites: ACCT 6130 and graduate standing or permission
for the COBA Director of Graduate Studies for non-MBA students.
FINC 7231-Financial Problems - (3 hours)
A study of financial risk and return, capital budgeting, valuation,
capital structure, working capital management and current topics
in financial management. Prerequisites: Graduate standing and
completion of MBA prerequisites, or permission of the COBA Director
of Graduate Studies for non-MBA students.
FINC 7232-Global Finance - (3 hours)
A study of the financial markets and institutions that make international
trade and capital flows possible. The course provides a framework
within which the key financial decisions of the multinational
firm can be analyzed. Prerequisites: Graduate standing and the
completion of the MBA prerequisites, or permission of Director
of COBA Graduate Studies for non-MBA students.
FINC 7233-Investment Management - (3 hours)
A survey of domestic financial markets. Topics covered include
interest rates, stocks, bond, derivative securities, retirement
issues, and mutual funds. Prerequisites: Graduate standing and
the completion of the MBA prerequisites, or permission of Director
of COBA Graduate Studies for non-MBA students.
Logistics (COBA)
LOGT 7432-Logistics Fundamentals and Strategy - (3 hours)
A course designed to develop an understanding of logistics systems.
The class will apply a managerial focus approach to integrating
the numerous logistical activities in the supply chain including
materials management, physical distribution, third party logistics,
transportation, and other topics. The class will stress practical
applications through a case approach and a logistics simulation.
Prerequisites: Graduate standing and the completion of the MBA
prerequisites, or permission of Director of COBA Graduate Studies
for non-MBA students.
Legal Studies (COBA)
LSTD 6130- Legal and Ethical Issues in Business
- (3 hours)
Business operates in a domestic and global environment shaped
by social and economic forces, made to operate on managers through
government regulation and incentives. This course presents an
introduction to those factors in the environment of business that
shape and affirm American capitalism. Prerequisite: Graduate Standing.
LSTD 7130-Legal Environment of Business -
(3 hours)
A survey of the legal and ethical rules which govern the managerial
decision making process, particularly focusing on Constitutional
Commerce Clause interpretation, contract and agency principles,
administrative agency regulations, and evolving ethical issues
which influence the application of the law. The course is set
in domestic law, but includes operational legal aspects of the
international market place. Prerequisites: Graduate standing and
the completion of the MBA prerequisites, or permission of Director
of Graduate Studies for non-MBA students.
LSTD 7230-Law and Ethics for Accountants
-
(3 hours)
An introduction to legal and ethical issues involving the Uniform
Commercial Code and administrative agency regulations. Emphasis
is on recognition of these issues to enhance professionalism for
business administration. Prerequisite: BUSA 2106.
Management (COBA)
MGNT 6330-Quantitative Methods for Business -
(3 hours)
An introduction to statistical and management science techniques
commonly applied by managers. This course provides the foundation
for understanding the concepts and applications that will be studied
in Problem Solving with Quantitative Methods. The MBA course will
extend the depth and breadth of coverage, introduce the participants
to advanced concepts and state-of-the-art techniques and applications,
and expect the class to be able to integrate concepts from other
fields in addressing business decisions. Prerequisite: Graduate
standing.
MGNT 6331-Foundations of Management & Marketing -
(3 hours)
This course is an integrated course encompassing the principles
of management, organizational behavior, and human resources management
and marketing. This course will show students how to place management
activities within the context of a global operating environment,
with consideration given to ethical, legal, and corporate social
responsibility issues; plan for the future of the organization
using proven planning strategies; and structure an organization
effectively, given its environment and strategy. This course also
provides a firm foundation for an understanding of the challenges
that face the marketing environment, ethics and other current
developments in marketing. Prerequisite: Graduate standing.
MGNT 7330-Leadership and Organizational Behavior - (3
hours)
A study of leadership and motivation. This course provides an
overview of existing theories and models of leadership and motivation.
Using readings, cases, discussion, and guest speakers, the course
explains the importance of leadership, motivation, power and influence
in organizational life. Special emphasis is placed on leadership
for change. Prerequisites: Graduate standing and the completion
of the MBA prerequisites, or permission of Director of Graduate
Studies for non-MBA students.
MGNT 7331-Problem Solving with Quantitative Methods -
(3 hours)
Exposes students to the types of decision making situations they
will face as managers. It will introduce students to advanced
quantitative concepts and state-of-the-art techniques. By the
end of the course, students will be expected to be able to analyze
a problem statement, develop alternative solution procedures and
select the one they believe is most appropriate, apply the process
and interpret the results. Students will discover that most successful
solutions to business problems require the ability to integrate
concepts from nonquantitative fields with the quantitative results.
Prerequisites: Graduate standing and completion of the MBA prerequisites,
or permission of Director of Graduate Studies for non-MBA students.
IMPORTANT: This course must be taken during the first semester
of 7000 level coursework.
MGNT 7332-Management for Non-profit Organizations - (3
hours)
A study of the unique aspects of managing nonprofit organizations.
The role in society is considered. Special emphasis is placed
on HRM functions of the nonprofit as well as analysis of planning,
organizing, directing, and controlling. Boundary spanning activities
with governments and private sector will be studied. Prerequisites:
Graduate standing and the completion of the MBA prerequisites,
or permission of Director of Graduate Studies for non-MBA students.
MGNT 7333-Social Issues in Business - (3 hours)
Overview of the impact of social issues on managerial decision
making. It examines the role of the businessperson in modern society.
It considers business and society responsibility, pollution, employment
discrimination, affirmative action, sexual harassment, consumerism,
business and professional ethics, and the social responsibilities
of multinational corporations. Prerequisites: Graduate standing
and the completion of the MBA prerequisites, or permission of
Director of Graduate Studies for non-MBA students.
MGNT 7334-Global Management - (3 hours)
Provides the student with an understanding of the global manager's
role in the global organization. It is also designed to provide
graduate level skills in the management functions of global strategic
planning, international organizing, leading expatriates and diverse
cultures, and controlling the global organization. Prerequisites:
Graduate standing and the completion of the MBA prerequisites,
or permission of Director of COBA Graduate Studies for non-MBA
students.
MGNT 7335-Entrepreneurship - (3 hours)
This course is a study of the business formation process that
focuses on the creativity, risk-taking, and planning associated
with new ventures. The course will provide information on the
entrepreneurial process starting with idea generation, idea development,
feasibility analysis, resource identification, and concluding
with the development of a coherent business plan. Prerequisites:
Graduate standing and the completion of the MBA prerequisites,
or permission of Director of COBA Graduate Studies for non-MBA
students.
MGNT 7336-Readings in Total Quality Management - (3 hours)
Readings in Total Quality Management focuses on the managerial
issues that are important in understanding and implementing an
organization-wide "Total Quality Management" process,
to include organizational-level strategic quality decisions plus
tactical-type decisions related to the total quality management
of the organization. Prerequisites: Graduate standing and the
completion of the MBA prerequisites, or permission of Director
of COBA Graduate Studies for non-MBA students.
MGNT 7337-Managing Organizational Change and Development
- (3 hours)
The primary goal of this course is to provide an overview of the
field of organization development (OD) and the management of change
in today's organizations. Prerequisites: Graduate standing and
the completion of the MBA prerequisites, or permission of Director
of COBA Graduate Studies for non-MBA students.
MGNT 7338-The Human Resource Process -
(3 hours)
This course provides a comprehensive in-depth study of the field
of Human Resource Management and the interplay with other business
functions and the environment. Prerequisites: Graduate standing
and the completion of the MBA prerequisites, or permission of
Director of COBA Graduate Studies for non-MBA students.
MGNT 7430-Management of Operations for Competitive Advantage
- (3 hours)
This course is designed to provide an understanding of the production/operations
function within an organization. It will focus on the types of
decisions to be made at various organizational levels and, where
appropriate, on particular models and quantitative techniques
that can be useful in making those decisions. Emphasis will be
placed on how those decisions are interrelated and on their strategic
implications for the firm. Finally, it will consider how the operations
function fits in with the other functional areas of the firm.
Prerequisites: Graduate standing and completion of the MBA prerequisites,
or permission of Director of Graduate Studies for non-MBA students.
Marketing (COBA)
MKTG 7431-Strategic Marketing Management -
(3 hours)
A strategy planning approach to marketing management from conception
and application perspectives. Focus is on the strategic decision-making
process supported by self-analysis and external analysis. Legal,
ethical, and international aspects are also considered. Prerequisites:
Graduate standing and completion of the MBA prerequisites, or
permission of Director of Graduate Studies for non-MBA students.
MKTG 7435-Global Marketing - (3 hours)
Global Marketing provides the student with a thorough examination
of the mechanics of international marketing with particular focus
on the influence of culture on the development of marketing strategy.
Coverage of marketing topics is comprehensive with a particular
focus on current events and their relationship to trade. Discussion
of ethics and global responsibility are infused throughout the
course. Prerequisites: Graduate standing and completion of the
MBA prerequisites, or permission of Director of Graduate Studies
for non-MBA students.
MKTG 7830- Special Topics in Marketing - (3 hours)
A standard course developed for a special or newly emerging topic
in Marketing. Lectures, group work, readings, research, and writing
are required as in any other advanced elective course. Prerequisites:
Cumulative graduate GPA of 3.0 or better, completion of the MBA
prerequisites, and permission of the Director.
ACCOUNTING CONCENTRATION
ACCT 7130-Seminar in Financial Accounting
-
(3 hours)
A study of business combinations, consolidation of financial statements
of affiliated companies, multinational operations, foreign currency
transactions, translation of foreign currency financial statements,
reporting disaggregated information, and interim financial statements.
Prerequisite: Graduate standing.
ACCT 7131-Selected Topics in Accounting -
(3 hours)
This course is designed to offer students an opportunity to pursue
studies at a level or on topics not covered in existing graduate
courses. The scope and nature of the material is determined in
consultation with the faculty sponsor. Prerequisite: Graduate
standing and permission of director.
ACCT 7132-Theory of Accounting - (3 hours)
A study of historical and contemporary developments of accounting
theory, policy, and reporting procedures. The objectives of financial
reporting are reviewed within the conceptual framework of accounting
and the accounting standard setting process. Particular emphasis
is placed on financial accounting theory formulation and the application
of accounting theory to selected contemporary issues. Prerequisite:
Graduate standing.
ACCT 7330-Taxation of Corporations and Partnerships
- (3 hours)
A study of the laws involving the formation, operation, and liquidation
of corporations, S corporations, and partnerships. Prerequisite:
Graduate Standing.
ACCT 7331-Taxation of Estates, Gifts, and Trusts - (3
hours)
Covers transfers pursuant to estates and gifts as well as the
taxation of both simple and complex trusts and estates. Prerequisite:
Graduate standing.
ACCT 7332-Advanced Tax Planning and Research - (3 hours)
Advanced tax topics such as tax-free exchanges, including like-kind
exchanges, involuntary conversions, exchanges pursuant to corporate
reorganizations, mergers and acquisitions, as well as deferred
compensation. Prerequisite: ACCT 7330.
ACCT 7430-Seminar in Auditing - (3 hours)
Advanced topics in independent, internal, and governmental auditing.
Prerequisite: Graduate standing.
ACCT 7431-Auditing Practice - (3 hours)
Practical and theoretical components are considered related to
auditing topics including auditing in the computer environment,
conducting auditing research, and report writing. Prerequisite:
ACCT 7430.
ACCT 7530-Seminar in Accounting Information Systems -
(3 hours)
Develops an understanding and appreciation for the design, analysis,
development and implementation of computer-based accounting information
systems with an emphasis on control and management issues of this
accounting function. Practical application will be examined through
computer projects and systems' cases. Prerequisite: Graduate standing.
ACCT 7899-Directed Study in Accounting
- (1-3 hours)
Designed for independent study and research in selected areas
of accounting under faculty supervision. Prerequisite: Graduate
standing and permission of instructor, director, and program advisor.
LSTD 7230-Law and Ethics for Accountants -
(3 hours)
An introduction to legal and ethical issues involving the Uniform
Commercial Code and administrative agency regulations. Emphasis
is on recognition of these issues to enhance professionalism for
business administration. Prerequisite: BUSA 2106.
HEALTH CONCENTRATION ELECTIVES
HLTH 7231 Epidemiology - (3 hours) Diseases
of the human body, as well as, terms, concepts, and principles
of epidemiology are examined in order to explain the occurrence,
distribution and causative factors of diseases in human populations.
Prerequisite: Undergraduate course in quantitative methods or
statistics or permission of instructor.
HLTH 7330 Health Service Administration -
(3 hours)
Examines the structure and functioning of the health care delivery
system. Health care organizational components focused upon: hospitals,
long-term care, ambulatory care, managed care, private and public
insurance, public health, integrated delivery systems and other
health care providers. Reviews principles of strategic management
applied to health care organizations.
HLTH 7331 Health Care Financing - (3 hours)
Provides the student with an understanding of payment systems
for hospitals, long-term care organizations, integrated delivery
systems, ambulatory care and other health care providers. Specific
health care financing topics include: third party payment reimbursement
system for private and public insurers, capitation, legislated
cost containment strategies (DRGs and PPSs), medical payment incentives,
risk assessment and health reform initiatives. Prerequisite: Undergraduate
course in finance or permission of instructor.
HLTH 7332 Health Policy, Issues and Ethics (3 hours)
Prepares students to make critical decisions in regards to health
care policy and biomedical ethics. Includes exploration of basic
economic, political and social determinants of health policy.
Substantive legal topics covered include the balance between individual
rights and public health initiatives, confidentiality, medical
malpractice and informed consent, medical directives and living
wills, legal rights of access to health care and health care reform.
Methods of implementing change through policy making and the legislative
process will be presented.
INFORMATION SYSTEMS CONCENTRATION
CISM 7331-Business Systems Analysis - (3 hours)
Introduces the fundamental principles of business systems analysis
and design. Students will learn to apply the tools and techniques
used by systems analysts to analyze business problems and design
information systems-based solutions to those problems. While classical,
structured tools for describing data flows, data structures and
input/output design will be presented, the emphasis will be on
the concepts and techniques of object-oriented systems analysis
and design. Prerequisites: Graduate standing and the completion
of the MBA prerequisites, or permission of Director of COBA Graduate
Studies for non-MBA students.
CISM 7332-Client/Server Computing - (3 hours)
Provides essentials of distributed data base, client/server computing.
Topics include distributed database design and implementation,
client based applications development accessing server based data
using fourth generation development tolls, distributed database
management and open systems implementation of organizational database
requirements. A 4GL tool will be used to support course projects
in a team environment. Prerequisites: Graduate standing and the
completion of the MBA prerequisites, or permission of Director
of COBA Graduate Studies for non-MBA students
CISM 7333-Electronic Commerce - (3 hours)
Provides an overview and detailed examination of electronic commerce
(EC). Students are exposed to various forms of electronic commerce
including electronic date interchange (EDI) and Internet/World
Wide Web applications. Particular emphasis is placed on the evolution
of EC, network infrastructure, security, and the impacts of EC
on business organizations and society. Student projects focus
on the detailed analysis/critical evaluation of Web based business
applications. Prerequisites: Graduate standing and the completion
of the MBA prerequisites, or permission of Director of COBA Graduate
Studies for non-MBA students.
CISM 7334-Information Technology Evaluation and Adoption
- (3 hours)
Provides a basis for evaluating information technology (IT) from
a managerial and entrepreneurial perspective. As technology continues
to advance at an almost incomprehensible rate, this course leads
the student to an understanding of how IT can be used for competitive
advantage in the firm. The student will understand how organizations
are transformed by information technology. Prerequisites: Graduate
standing and the completion of the MBA prerequisites, or permission
of Director of COBA Graduate Studies for non-MBA students.
INTERNATIONAL BUSINESS CONCENTRATION
BUSA 7130-International Trade Management -
(3 hours)
This course presents fundamental considerations for managers of
international trade operations, providing students with the experience
of simulating the business of exporting. Prerequisites: Graduate
standing and the completion of the MBA prerequisites, or permission
of the COBA Director of Graduate Studies for non-MBA students.
FINC 7232-Global Finance - (3 hours)
A study of the financial markets and institutions that make international
trade and capital flows possible. The course provides a framework
within which the key financial decisions of the multinational
firm can be analyzed. Prerequisites: Graduate standing and the
completion of the MBA prerequisites, or permission of Director
of COBA Graduate Studies for non-MBA students.
MGNT 7334-Global Management - (3 hours)
Provides the student with an understanding of the global manager's
role in the global organization. It is also designed to provide
graduate level skills in the management functions of global strategic
planning, international organizing, leading expatriates and diverse
cultures, and controlling the global organization. Prerequisites:
Graduate standing and the completion of the MBA prerequisites,
or permission of Director of COBA Graduate Studies for non-MBA
students.
MKTG 7435-Global Marketing - (3 hours)
Global Marketing provides the student with a thorough examination
of the mechanics of international marketing with particular focus
on the influence of culture on the development of marketing strategy.
Coverage of marketing topics is comprehensive with a particular
focus on current events and their relationship to trade. Discussion
of ethics and global responsibility are infused throughout the
course. Prerequisites: Graduate standing and completion of the
MBA prerequisites, or permission of Director of Graduate Studies
for non-MBA students.
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